Infor CRM
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Infor CRM (Customer Relationship Management)
Create growth and loyalty through continuous customer dialogue.
Leading customer-focused companies view every customer interaction as an opportunity to make a new offer, improve retention, increase revenue, build loyalty, or strengthen their brand. Infor CRM (Customer Relationship Management) helps companies optimize customer relationships by integrating marketing, sales, and service. By providing a full 360-degree view of customers, the system enables a consistent and continuous customer dialogue based on real-time information. With this advanced set of solutions, you can make the most of every interaction with every customer across every channel or touch point. As a result, you gain true customer insight, along with the ability to act on that insight.
Infor's CRM software system helps companies like yours:
- Run campaigns that align with your customers' preferences
- Tightly integrate marketing across all inbound and outbound channels
- Increase sales productivity by providing customer insight
- Manage marketing and sales resources more efficiently
- Turn contact centers into profit centers
Infor's CRM solution provides the tools your company needs to engage customers in a multi-channel, closed-loop dialogue that nurtures their loyalty to your products and services and improves your bottom-line results. Infor CRM is comprised of the following key components:
Marketing — delivers inbound and outbound marketing capabilities that streamline the campaign process and create real-time customer profiles which can be analyzed to identify high-impact offers at the moment of customer interaction.
Sales — provides sales force automation and opportunity management capabilities that facilitate customer conversations by driving intelligence into every customer interaction.
Service — serves as the foundation for personalized contact center operations, giving customer service representatives a unified view of customers across all existing systems and empowering them to shorten call times and resolve issues on the first call. Powerful real-time analytics drive personalized, customer-focused processes and offers, turning customer interactions into revenue opportunities across emails, phone calls, and web inquiries.