Entellium CRM

About Entellium
Entellium Product Overview

About Entellium

Founded in 2000, Entellium's suite of CRM solutions are designed specifically for small and mid-size companies (fewer than 1,000 employees) and divisions of large enterprises who want a solution that strikes the right balance between the everyday needs of sales and service representatives and the reporting requirements of management. Entellium has won several industry awards for innovation in usability. The company is headquartered in Seattle, Washington, with a global research and development center in Malaysia and sales operating worldwide via our partner network.

How is Entellium Different?
Entellium sees a significant and still unmet market need for user-centric, hosted CRM applications among the SMB. The company believes this is a result of an emerging focus on the enterprise market by other CRM providers, whose solutions increasingly require customers to shoulder more effort for pre- and post-deployment customization. These efforts typically require either internal IT support or external consultants, which are not always available to the SMB. Entellium aims to deliver on the original promise of hosted CRM: affordability, simplicity and speed of deployment and ROI.

Entellium has staked its position with a strong focus on and commitment to usability and user-adoption. It has designed its user interface with minimal tabs and buttons, omitting those that are irrelevant to daily activity. It also offers significant workflow automation, with industry-first features like the Quota Planner™, Activity Sets™, Document Automator™, Report Automator™ and the Virtual Sales Coach™. Its solutions are extremely customizable, allowing companies to support nearly any type of sales process, methodology or best practices from a central control panel which requires little training. As a result, the company's CRM applications help sales and service representatives, managers and executives conduct everyday business in a highly efficient manner.

Best of all, Entellium's products are backed by the Entellium Guarantee - so there's no more guesswork about what happens after the sale!

Introducing the Entellium CRM Suite
Entellium eSalesForce and Entellium eCustomerCenter combine to form the first truly proactive, predictive CRM solution built specifically around making the daily lives of sales and service reps and front-line managers much easier. After all, what good is a CRM solution if your sales and service people won’t use it?

The "User Adoption Challenge"
Even now, industry analysts STILL cite "user adoption" as the number one issue preventing successful CRM deployment. That’s because most CRM systems, including a number of hosted solutions, have been built (and sold) around the reporting needs of the company and executive management – not the needs of individual users. Lo and behold, the reports from these systems soon turn out to be worthless because over time, the users are just too frustrated by the work involved to get data into the system – so the data isn’t accurate and the entire CRM initiative eventually fails.

It’s Harder to Make it Easier
To be successful, we knew that Entellium had to be better than the rest when it came to user adoption. So our design engineers went to work and studied how sales and service representatives, managers and executives were using CRM (or in many cases, NOT using it).

In building Entellium eSalesForce and Entellium eCustomerCenter, we conducted over 43,000 hours of research in CRM usage behavior. The end result is a CRM solution that helps sales and service people accomplish their everyday duties faster and easier – while still handling sophisticated sales and service processes and executive reporting demands.

But don’t take our word for it – Forrester Research, a leading analyst firm, recently gave Entellium top scores in Usability among all the major hosted CRM solutions on the market.

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Activity-Centric

Some things just don’t change, and the facts say that sales and service are driven by everyday activities. It’s not easy to get the job done – appointments and tasks need to be managed, calls need to be made and received, all while capturing notes and following-up by email. Your CRM solution should work as hard as you do to stay on top of things, and Entellium is up to the challenge.

Example: The Activity Center
Entellium’s industry-leading Activity Center is a powerful "one stop shop" where you can create and track interactions with contacts, including Appointments, Recurring Appointments, Tasks, Notes, Email, Inbound Calls, and Outbound Calls – all in one place. In addition, interactions recorded in the Activity Center are automatically linked to that specific Contact, Company, Lead, Opportunity, or Incident.

Example: Activity Sets
Reps can now pre-configure tasks associated with common activities (such as lead follow-up or a customer go-live process) without having to create new tasks at every point in the process. A company’s best practices are now applied with a single click, freeing reps up to type less and work with customers more closely.

Usability-Centric
Forrester Research recently awarded Entellium top scores for usability - with our intuitive user interface, you spend less time in our application and more time interacting with customers. We offer a superior user experience with one-click navigation across the product, contextual help that anticipates your questions and revolutionary activity management.

Example: Predictive Navigation™
After looking at how customers used CRM, we noticed strong patterns. From any given part of an application, certain screens always proved to be more popular than others. We did our homework, and came up with Predictive Navigation™ - application menus and buttons that anticipate your next move, based on your last action and where you are in the application. As a result, you spend less time clicking around and more time logging activities that make you successful.

After the Sale
Entellium provides premium support throughout your relationship with us - not just when it's time for you to sign a new contract. Our customer deployment process is far and away the simplest, most high-touch and effective training in the industry. With Entellium, all your employees have real-time access to our help desk – at no additional cost. What’s more, our products are backed by the industry’s most competitive service level standards.

Guided Deployment – the Entellium Way

The right training for each user – uniquely packaged for executives and managers, IT and admin support staff, and everyday representatives

Real-time support for all users – 24x7 global support, including one-click access to a CRM "Live Coach" via instant message

Well-designed, intuitive screens that support everyday tasks – to eliminate confusion and speed adoption

Pre-packaged connectors for easy integration – because you don’t need a full integration platform

Default configuration that gets you 80% there – get a head start on successful deployment, let us do the heavy lifting

Dedicated account management – that’s proactive and in the loop, so you have an advocate

Service level standards showing 2-way commitment – you’re paying for the application, but what do you get in return?